Ice Cube to Launch Basketball League For Retired NBA Players


FILE - In this Sunday, August 2, 2015 photo, Ice Cube poses for a portrait in promotion of the new film “Straight Outta Compton," at the Four Seasons Hotel in Los Angeles. When the world first heard the names Ice Cube and Dr. Dre, the young musicians were considered outlaws as members of rap group N.W.A. Now they're mainstream entertainment icons, reflecting changes in the two artists and in popular culture. (Photo by Rebecca Cabage/Invision/AP, File)

Ice Cube has gone from rapper to film producer and actor to now being the owner of his own league. After missing some of his favorite NBA players, he created a league of retired players called Big3. According to his interview in The Vertical, the league will consist of three-on-three half-court games. There will be eight teams each featuring five former NBA players and one coach (who will also be a former player).

NBA deputy executive director, Roger Mason, will be stepping down from his current position to serve as president and commissioner of Big3.

“I thought of this concept as a fan who got sick of seeing his heroes retire and not play anymore,” Ice Cube explained. “A lot of these guys can still play once they retire – just not the back-to-backs or four games in five nights.”

Ice Cube feels that this will be beneficial for both fans and players alike. “Not only do we get a chance to see these guys keep playing, but we give guys who retired who still got some game – who don’t want to pick up a [microphone]on TV and who don’t want to go overseas to play … some of these guys still want a stage to play on.”

The league is set to launch it’s first game in June.

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Vida Starr is a radio producer and personality as well as a community activist and advocate from South Central Los Angeles. Vida can be heard on KPFK 90.7FM in Southern California as well as KJLH 102.3FM in the Los Angeles area.

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